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Solution

Transform your Enhanced Player Profiling Processes with Automation

Effective enhanced player profiling for affordability requires multiple disparate data sources. Used by Entain, Betway and Buzz Bingo, our solution offers a single source of intelligence, aggregating all your data sources, and saving up to 85% of your analysts’ time.

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Existing manual EDD processes are time-consuming, expensive, and not data agnostic

More stringent regulations

With record fines handed out, gambling operators are under increasing pressure to review more cases and to a higher standard.

Manual processes are driving up costs

Manually aggregating the increased number of disparate data sources needed is pushing up costs even further and making it harder to spot crucial links between entities, impacting compliance accuracy and customer experience.

Maximise automation efficiencies for enhanced player profiling

Our data aggregation platform, Scout®, automates enhanced player profiling across Synalogik, third party, internal and open source data sources as one, optimising operational efficiency and enabling you to review more cases, faster, in more detail, and make compliance easier.

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Save 85% of your team’s time

Get reports in seconds

Key Benefits

True single intelligence environment for player profiling checks – Along with Synalogik datasets, internal data and open-source intelligence, Scout®’s third party integrations include Companies House, Creditsafe, Equifax, Land Registry, LexisNexis and TransUnion datasets.

Synalogik datasets – Synalogik datasets include standard, enhanced and premium personal identifiable information (PII); global commercial data; PEPs and Sanctions; credit application; disposable phone and email; credit address links; CCJ and bankruptcy; land registry; and compromise checker, among others.

 

Standardised, concise reports, with all sources referenced, enable your analysts to make better decisions and meet compliance standards if audited by the UK Gambling Commission for affordability.

Reports generated in less than sixty seconds allow you to make decisions quicker, getting your player back in the game and ensuring they don’t go elsewhere.

Create and save any number of risk assessment workflows capable of scoring risk across all your data sources.

Automation of cross referencing and drawing links across disparate datasets reduces the errors that can occur when doing this manually and improve accuracy.

Scout® overcomes the problem of returning too many results from open source searches with tools to create highly targeted automated searches around keywords, proximity, time-frame and document type.

Sophisticated search tools filters for entity resolution help further reduce false positives and target your EDD checks more appropriately.

Scout® is already delivering significant R.O.I player affordability gains for compliance teams across gambling and gaming.

Learn How Scout® Works

Our Clients

Testimonials

“Synalogik delivers on our vision of leveraging innovation and technology to create the best experience for every customer whilst delivering the highest standards of compliance effectiveness and corporate governance.”
Brendan MacDonald
Director of Customer Protection –
Entain
“Buzz Bingo is delighted to partner with enhanced player profiling automation specialist, Synalogik. Buzz Bingo will be using Synalogik’s solution, Scout®, to create significant operational efficiencies and support us in delivering a consistent and quality customer experience for our bingo customers online as well as in-club. ”
Simon Reynolds
Chief Compliance Officer –
Buzz Bingo

Definitive Guide to Enhanced Due Diligence for Gambling Operators: Affordability and AML

Learn the fundamental best practices that can help you carry out EDD much more efficiently and ensure you achieve your objectives around meeting compliance needs, while, at the same time, knowing more about your customer, and providing the best possible customer experience.

Read the Blog

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